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Billionaire is born from the profound love Jacob Arabo has for diamonds. Of all gems, it holds a special place in his creative heart and mind. Since his earliest days as a jeweler, he has developed a passion for perfection, for the most lavish, large, white and pure of diamonds. Since the early days of Jacob & Co., Jacob Arabo has dreamt about a culminating creation where diamonds and watchmaking would both peak together. In 2016, that intimate calling came to fruition with the release of a skeleton, tourbillon, one-of-one timepiece entirely set with very large diamonds : Billionaire. With a price tag, number of diamonds and design that had never been seen before, the first Billionaire shattered all records, and was followed by several variations. Billionaire Ashoka is a special member of that highly successful collection. It unites everything superlative about Billionaire with the special level of exclusivity of Ashoka-cut diamonds. As a gem connoisseur, Jacob Arabo has always had a weakness for the Ashoka. The cut, invented by William Goldberg and derived from the classic emerald cut, may just be his favorite. With its 280 Ashoka-cut diamonds, their intense whiteness, their cream-of-the-crop purity and their individual size, the 189-carat Billionaire Ashoka is a testament to the level of expertise, dedication and exclusivity Jacob & Co. has achieved.

From a creative concept to design inspiration. To the first stroke of a pencil through hundreds of iterations. A timepiece like no other comes to life. Billionaire Ashoka is the ultimate combination of high watchmaking and high jewelry, taken to their highest levels.


Billionaire Ashoka is first and foremost a piece of high jewelry watchmaking. Its movement has been developed to serve the needs of the extensive gem-setting. It therefore stands out by its structure. Rarely has a skeleton movement been supported by bridges so thin. They're laid out in a geometric fashion, mimicking the facets of a diamond. What's more, the bridges of caliber JCAM23 are made of white gold. Despite its extremely thin bones, caliber JCAM23 is fitted with a high-end tourbillon, vertically aligned with a large barrel. The energy it stores allows this hand-wound movement to beat for 72 hours, a record for a timepiece of this magnitude. The Ashoka is a proprietary cut created by William Goldberg, named after legendary third-century emperor of India Ashoka Maurya. With a rectangular shape, rounded corners, and 62 precisely-cut facets, less than 1% of all rough diamonds even possess the potential to be Ashoka-cut.

White gold case and bracelet set with 290 Ashoka-cut white diamonds (188 ct.). Skeleton movement set with white gold bridges. One-minute tourbillon. Vertically-aligned structure. 167 components. 72-hour power reserve.


Caliber JCAM23 is as thin and discreet as possible. It leaves diamonds front and center. In order to blend in the dense array of Ashoka-cut gems, its delicate bridges are made of white gold are surrounded by 11 baguette-diamond hour markers.


Large, assertive, brilliant and gleaming with the light of hundreds of large diamonds, Billionaire Ashoka is the ultimate statement of wealth. Its unique allure is fit for kings and queens, whatever their own particular kind of castle may be.