Tom Brady Wears Jacob & Co.'s Caviar Tourbillon Yellow Sapphires at Super Bowl LIX

NFL icon Tom Brady made a bold statement at Super Bowl LIX as he chose to wear Jacob & Co's iconic Caviar Tourbillon in Yellow Sapphires, a striking $740,000 timepiece. More than just an accessory, the opulent watch underscored Brady’s legendary status, seamlessly blending precision, luxury, and star power.

The Caviar Tourbillon adds a new level of brilliance to Brady’s Super Bowl ensemble. This horological masterpiece features the exclusive manually winding Caliber JCBM05, a one-minute flying tourbillon, housed in a 47mm polished 18K yellow gold case. The watch perfectly exemplifies Jacob & Co.'s mastery in both design and engineering.

Slide Image 1 of 4 - tom brady wearing the yellow sapphire caviar tourbillon watch

“Tom Brady is the epitome of excellence, both on and off the field,” said Benjamin Arabov, CEO of Jacob & Co. “We’re thrilled to see him wearing one of our most prestigious timepieces on the biggest stage in sports. The Caviar Tourbillon embodies the precision, luxury, and innovation that define Jacob & Co. We’re honored to have him represent the artistry and craftsmanship behind every piece we create.”

As Brady lent his voice to the most anticipated sporting event of the year, choosing Jacob & Co.'s exceptional timepiece highlighted his unparalleled sense of style and his affinity for timeless luxury and innovation.